Advancing rural mental health

Born and raised on a farm in Northwest Kansas, I’ve seen firsthand the challenges the agricultural community faces. As a child, my parents had to fight to keep our farm, and I saw the mental and emotional toll these challenges placed on our family.

Years later, I took a job as a therapist in a rural community just miles from my parents’ farm. I saw the need for education on the effects of stress in agriculture, but I also saw the stigma associated with talking about mental health. Kansas was hit hard by drought, and the effect of the stressors could be seen on our farms and in our rural communities.  

I saw the community struggling and decided to give my first presentation on the effects of stress in agriculture. The stigma surrounding mental health was very strong 20 years ago and only three people ended up attending that first presentation. Stigma has always surrounded mental health; however, in agriculture, it’s almost ingrained in the profession.

“Rub some dirt on it,” “pull yourself up by your bootstraps” and “tough it out” are some well-known phrases in farming communities. While “toughing it out” might work on a minor physical injury, it isn’t the best way to recognize, understand and manage your stressors during times of uncertainty.

In the past 20 years, I have seen significant improvements in the stigma surrounding mental health. Instead of getting lost in the stigma and ignoring mental health needs, people are starting to recognize the symptoms of stress earlier and how that can affect mood and anxiety. This is critically important, because like any challenge, the quicker you are to respond to your mental health needs, the more likely you will be successful.

They also recognize and understand that much of their stress is from challenges they have little to no control over. Instead of blaming themselves for challenges outside of their control, hardworking farmers and ranchers are finding better ways and resources to manage their stress, anxiety, depression and overall mental health. The stigma is still there, but it doesn’t have the same grip that it used to, and this allows people to think about mental health differently.

It’s not just the agricultural community that is getting better; the people and resources supporting the community are changing as well. I have seen so many great people and organizations take on the stigma surrounding mental health in agriculture. The next generation of farmers are taking the time to talk about and prioritize mental health. Small communities and agricultural organizations are working tirelessly to spread information and resources to those who are struggling. Families that were once reluctant to discuss the effects of stress now come together to talk and support each other through challenging times. Rural communities are full of amazing people and resources working to overcome the mental health stigma and finding ways to support those in need.

While I worked as a therapist, I was always fond of saying that stress and mental health issues are not an excuse or a weakness like the stigma suggests. They are a challenge.

Improvements are still needed regarding mental health and the stigma surrounding mental health — I’ve seen firsthand the substantial steps that have already been taken to improve mental health in agriculture. My first crowd may have consisted of only three people, but since then, I have given similar speeches to thousands of farmers and ranchers in numerous towns across Kansas.

Amazing people are working tirelessly to break down this stigma every day, and there’s a way to honor their advocacy: Kansas Farm Bureau’s Rural Minds Matter Advocate of the Year Award. It was humbling to receive the inaugural award last year, and I am excited to see the program continue to celebrate the impact of mental health advocates in rural communities. Their dedication can be truly life changing. To learn more about the awards or to nominate an advocate, please visit www.kfb.org/ruralmindsmatter.

Farmers and ranchers are recognizing the need for bootstraps while also recognizing the toll these stressful times are having on them. If we work on this challenge in the next 20 years like we have in the last 20 years, I can’t wait to see the advancements the next generation of farmers and ranchers make to further break down the stigma surrounding mental health.